This 220km road was completed in July 2004. The opening of this road means a lot to Al Ula because of the first time in the long history if Al Ulah,it is now linked to the Red Sea. It also reduced the distance between al Ula and the nearest Airport by half. As a result if this link, the most touristic Area in the entire Arabian Peninsula, Al Ula , has now an additional natural attraction which is the virgin beaches of Wedjh . Thus, when you visit Al Ula you have the world Heritage sites, plus the variety of natural attractions ranging from Lava and Assurah mountains, The Oasis, the desert, and the Red Sea.

The distance between Madinah and Al Ula, now, is around 400 km i.e. double the distance of Wedjh / Al ULa. However, if you decide to take this road, you can see many natural and historical attractions including the ancient Khaybar Dam and some Hijaz railway forts. The New Road is around 330 Km which is shorten by around 70 km. you can fly to Madinah any direct or via Jeddah or Riyadh.